Free Tool · Marketing Agencies

Growth Calculator

Work backwards from your revenue goal to the new clients, calls, leads and ad spend it takes each month — or start from a budget and see what it should bring back.

Your numbers

Change anything and the plan updates.

Revenue
$
$
Conversion
%
Two-step sales process
%
Marketing
$
%

Spam, wrong numbers, out of area. Around 20% is common.

Agency management fee

To reach $500,000 a year, you need 12 new clients signing on every month. That takes 30 calls, 100 qualified leads and 125 inquiries a month, bought with about $6,250 in ad spend.

Counts are rounded up, so the plan clears your goal.

Your monthly funnel

How many people it takes at each step to hit your goal.

InquiriesCalls, forms and messages from ads
125
1,500
Qualified leads80% are real prospects
100
1,200
Calls booked30% book a call
30
360
New clients40% close
12
144
Revenue
$42,000
$504,000

Spend and return

What the plan costs and what it brings back.

Ad spend per month
$6,250$75,000 a year
Cost per new client
$521
Return on marketing
$6.72back for every $1

If conversion improves 5 points

$1,350 less a month

Same revenue goal, 27 fewer inquiries to buy. That's $16,200 a year back in your pocket.

Call booking from 30% to 35% and close rate from 40% to 45%.

Ready to Start

These numbers assume every inquiry gets answered.

In most businesses, some new calls and forms never get a reply. The free 45-minute diagnostic maps how prospects reach you and where they’re being lost.

Book the free diagnostic

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The Summers AI Consulting Firm
7738 A C Skinner Pkwy, Jacksonville, FL 32256
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